Shoppers can expect discounts of up to 90%, lucrative promotions, as well as exciting interactives with valuable prizes. Participants in the sale will be able to receive and use additional bonuses in the form of promo codes and coupons.
When is the 11.11 sale in 2025?
It is expected that the 11.11 Sale in 2025 will be held in two stages: pre-sale and the sale.
The warm-up will begin on November 8 at 00:00 Pacific Time and end on November 10 at 23:59.
The 11.11 Shopping Festival will officially start on November 11 at 00:00 and will continue until November 17 at 23:59..
It turns out that 3 days were allocated for the warm-up, and a full 7 days for the sale.
Pre-sale: Time to prepare
The pre-sale period is a marketing campaign that is conducted before a sale in order to create interest and excitement among buyers.
This period is useful for the following reasons:
- Plan your purchases. Make a wishlist and add items to your cart. This way you won’t forget what you wanted to buy and you can quickly place an order.
- Get promo codes, coupons, and discounts. AliExpress offers a variety of discounts, promo codes, and coupons during the pre-sale. Don’t miss the opportunity to save money!
- Learn more about the sale. Check out our 11.11 guide to learn about all the deals and offers.
Customers can find out the price of any product before the sale starts. To do this, you need to open the product page, and if it participates in 11.11, the promotional price will be visible next to the current price.
Don’t waste your time searching for items at the start of Global Shopping Day. The best deals are snapped up almost instantly. Make the pre-sale work for you!
Sale – Time to Shop
Global Shopping Day on AliExpress is a time when you can buy everything you want at the best prices.
Use the sale opportunities to:
- Update your wardrobe. During the sale, you can find stylish clothes and shoes at very low prices. This is a great opportunity to update your wardrobe and look fashionable.
- Purchase electronics. The sale is an ideal opportunity to find affordable electronics such as smartphones, laptops, TVs, and more.
- Purchase gifts for loved ones. On 11.11, you can find items at very low prices. This is a great opportunity to buy gifts for loved ones for Christmas and New Year’s.
Remember that during a sale, there is often a temptation to buy something just because it is cheap. Do not rush and do not make purchases that you will regret later.
Missed this sale? Don’t be upset, but rather look at the AliExpress sale calendar to not miss the next discount festival.
11.11 Sale Guide
AliExpress offers a vast selection of sections, product categories, various promotions, and secret offers.
To not miss out on great deals and not waste time in vain during the biggest sale of the year, it is recommended to carefully familiarize yourself with its content.
- Sale main page contains the main information about the event. Categories of goods, planned promotions and more. The date and time of the sale completion are also indicated here.
- Bestsellers is a selection of the most popular items by number of orders on AliExpress. These items are always in high demand and are a great way to find the latest trends and best deals.
- Spend & Save is an offer that gives you a $4 discount for every $20 you spend. The maximum possible discount for a single order is $16. The offer is automatically applied to your order and can be used multiple times.
- Top brands is a selection of products from popular brands that produce high-quality products. These brands are known for their commitment to quality and innovation, and they offer a wide variety of products to choose from.
- Coins are a virtual currency that you can earn on AliExpress. You can earn coins by doing a variety of things. Once you have earned enough coins, you can exchange them for real discounts on your orders. The amount of discount you receive depends on the number of coins you exchange.
11.11 Promo Codes and Coupons on AliExpress
During the 11.11 sale on AliExpress, you can get an additional discount at the time of checkout by applying promo codes or coupons.
Promo code $2 for Brand Day sale for all countries
Get a discount with a coupon for the «Brand Day» sale when buying from $35 on AliExpress.
Coupon $4 for Brand Day sale for all countries
Use a promo code for the «Brand Day» sale on AliExpress and get a discount on orders from $89.
Promo code $6 for Brand Day sale for all countries
Coupon code for the large-scale «Brand Day» sale on AliExpress. The discount is available for purchases from $139.
Coupon $10 for Brand Day sale for all countries
Apply the code at the «Brand Day» sale and save more when buying from $329.
Promo code $2 for Brand Day sale
Get a discount with a coupon for the «Brand Day» sale when buying from $35 on AliExpress.
Coupon $4 for Brand Day sale
Use a promo code for the «Brand Day» sale on AliExpress and get a discount on orders from $89.
Promo code $6 for Brand Day sale
Coupon code for the large-scale «Brand Day» sale on AliExpress. The discount is available for purchases from $139.
Coupon $10 for Brand Day sale
Apply the code at the «Brand Day» sale and save more when buying from $329.
All promo codes are displayed
They come in several types: issued by stores, limited to a specific list of products, and applicable to all offers in the product catalog.
Coupon Center
A dedicated section on AliExpress where you can find coupons for all the stores on the platform.
This list will be updated or supplemented as new codes become available. The full list of active promo codes for AliExpress is always available on a separate page.
History of the Origin of 11.11
The 11.11 Global Shopping Festival, also known as Singles’ Day, is an annual shopping event held on November 11th. It is one of the largest shopping events in the world, with sales in 2022 reaching $1.5 trillion.
The origin of 11.11 can be traced back to the 1990s in China, when college students began celebrating Singles’ Day as a day to celebrate being single. The date, November 11th, was chosen because it has four “1’s”, representing four single people.
In 2009, Chinese e-commerce giant Alibaba began promoting Singles’ Day as a shopping event. The event was an immediate success, with sales reaching $10 billion in its first year.
Since then, 11.11 has grown into a global phenomenon. Retailers around the world now offer discounts and promotions on Singles’ Day.
Why is 11.11 so popular?
There are several reasons why 11.11 is so popular. First, it is a great opportunity to save money on a wide variety of products. Second, it is a fun and festive event that people look forward to each year. Third, Singles’ Day has become a symbol of consumerism and materialism in China.
The future of 11.11
It is likely that 11.11 will continue to grow in popularity in the years to come. As more and more people around the world become familiar with the event, it is likely to become even more of a global phenomenon.
Since then, 11.11 has become one of the largest shopping events in the world, and has largely surpassed its Western counterpart, Black Friday.